Choosing the Right Sponsor

Choose Your SponsorYou know your stream better than anyone else. You’re the one that’s creating the content and building *your* brand. So when it comes to finding a sponsor to integrate into your content, where do you start?

The Perfect Match

When you see a sponsor that has created a sponsorship opportunity on StreamFluence, ask yourself the following questions to see if it makes sense to apply:

-Can I think of at least 1 - 3 creative ways that I can work this into my content?

-Does the product and company fit my personality and channel?

-Would I feel comfortable recommending this to a friend and to my audience?


In no way is this an exhaustive list of all the questions you can ask before you apply with a sponsor, but it’s certainly a good place to start. Each type of opportunity and brand is going to be different and will bring up its own set of unique questions, but if you’re able to identify the creative way you’ll market the brand, everything else will fall into place.


The Communication Game

So, you’ve answered some or all of these questions and you want to apply. Great! When you’re applying, share some of your answers from above with the brand. It’s a powerful way for them to see the thought that you’ve put into working with them, and they’ll be more likely to connect with streamers that want to feature them. Much in the same way that you’re choosing the right sponsors for your brand, the sponsor is also picking the streamers that will do the best job championing their product.


Your Stream, Your Choice

Ultimately, StreamFluence leaves the power to choose in your hands. If there’s a brand that you want to sponsor you, apply! Answering the questions and giving thought to how you’re going to make them a part of your channel will go a long way in making the sponsorship between the two of you mutually beneficial for the long term.


Ready to see if there’s any sponsors you want to apply with? Check our site out, and feel free contact us. Cheers!

streamers, influencer marketing, esports, audience

Author: Trent Ross